Roger Dubuis Takes Macau by Storm
Macau, 10th May, 2019 – Roger Dubuis transformed the futuristic Morpheus Hotel in Macau into a showroom of excellence, with a VIP event that celebrates Roger Dubuis’ adrenaline and a determination to break existing codes in the world of haute horology – something that is an innate part of Roger Dubuis’ DNA. Indeed, the House is driven by an avant‑garde spirit to continually innovate in the realm they call Hyper Horology, and to disrupt the norms and expectations of the watch industry and continually stand out as a serial innovator.
The grand event was officiated by Mr. Nicola Andreatta, CEO of Roger Dubuis, who makes his first appearance in Asia to personally communicate the vision and genius that goes behind the creation of each and every one of Roger Dubuis’ extraordinary timepieces. On this occasion, it was exuded by the masterful craftsmanship of the two headline pieces that were inspired by the Lamborghini Huracán: the Excalibur Huracán Performante in Red and the signature Excalibur Huracán.
Designed by Zaha Hadid, the Morpheus Hotel is a beautiful architectural accomplishment that exudes the highest form of artistic vision. It is fitting then, that its luxurious setting, replete with hyper-futuristic aesthetics, became Roger Dubuis’ playground. From the lobby to floor L23, Roger Dubuis brought its guests into its star-studded universe, having taken over the entirety of the floor and made it into an interactive showroom and gallery for its horological artistry. From showcase displays for the new Excalibur Huracán Performante and Excalibur Huracán to a watchmaker table where guests could observe the exquisite workmanship of the master-craftsmen of Roger Dubuis, the event area on L23 was a testament to the virtuoso horological talent of the Swiss Maison.
The following day, guests were invited to Zhuhai International Circuit to experience the riveting world of Lamborghini. The Roger Dubuis team, with the help of the renowned FFF Racing Team, supplied the high speed thrills so guests could explore the synergy that these high performance cars share with Roger Dubuis through technology and innovation that continually push the limit – and that ultimately inspired the timepieces presented at the event.
Indeed, two new iterations of Roger Dubuis’ Excalibur series joined the field at the event, bringing together a triumvirate of talent that are Roger Dubuis, Lamborghini and Pirelli. A technical triumph, the Excalibur Huracán offers a skeleton automatic RD630 calibre that stands out impressively from even Roger Dubuis’ catalogue of excellence – featuring a 12° angled balance wheel harking to the Lamborghini Squadra Corse, and a 360° oscillating weight inspired by the rim of the Huracán supercar. Quality and precision without compromise is the running theme of the two Excalibur pieces, and the Excalibur Huracán is a perfect illustration of Roger Dubuis’ ability to build the impossible – a hyper-modern expression of the distinctive artistry that makes Roger Dubuis truly incredible.
Limited to just 88 pieces, the Excalibur Huracán Performante timepiece features a standout honeycomb motif, emphasized by the fierce beauty of its bold crimson exterior, which offers that same blend of unbeatable performance, incredible lightness, and world-renowned security that makes its namesake supercar such a world-beater of an automobile. Bearing the Performante Pirelli P Zero™ Trofeo™ R tyre-pattern design strap, the Excalibur Huracán Performante represents the unleashed creativity of Roger Dubuis at its finest: unconventional and individual in concept, high-tech and avant-garde in execution – a statement of unparalleled quality, precision and sophistication.
Roger Dubuis’ Excalibur Huracán and Excalibur Huracán Performante embody the ongoing search for perfection that drives the incomparable Maison to ever greater heights. Expressions of Roger Dubuis’ incomparable art, its technical skill and aesthetic sophistication, these two revolutionary timepieces are the latest expression in modern horology – clockwork designed to challenge the meaning of time itself in a future of today.
Roger Dubuis has been at the forefront of contemporary Haute Horlogerie since 1995. Its audacious creations, firmly anchored in the 21st century, embody substantial expertise expressed through the finest watchmaking mechanisms combined with powerful and daring designs. Boldness and extravagance are the brand’s signatures, and determination its driving force.
The Roger Dubuis Excalibur and Velvet collections are distributed worldwide through an exclusive sales network and boutiques. The quest for excellence, the long search for the right gesture, as well as the development of unique skills are all defining characteristics of the Geneva-based Swiss Maison.